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Unleashing the Power of VR: Deseo VR at AULA Madrid 2024

In a groundbreaking showcase of innovation and education, Deseo VR took center stage at AULA Ifema in Madrid 2024, the largest education event in Spain.


Polo Lam with VR Headset on Ryanair
Polo Lam with VR Headset on Ryanair



Led by our visionary founder, Polo Lam, our team embarked on a mission to revolutionize how education centers connect with families through immersive virtual reality experiences.


Traveling all the way from Tenerife to Madrid, Polo Lam personally demonstrated the transformative potential of VR to a diverse array of education centers.







With a VR headset in hand, he provided a glimpse into the future, allowing exhibitors such as UAX, Eserp, Escuela CES, Ashton Campion, and more to visualize the possibilities of showcasing their student experience in a fully immersive manner.




The feedback was resoundingly positive, with attendees recognizing VR as a unique and powerful tool for engaging prospective families. By transporting interested parties to campuses abroad, VR bridges geographical barriers and fosters a sense of trust by providing a realistic, firsthand experience. Moreover, VR helps narrow expectation gaps, ensuring that families have a clear understanding of what each educational institution has to offer.



Epitech trying Deseo VR´s VR experience featuring Universidad Fernando Pessoa Canarias
Epitech trying Deseo VR´s VR experience

From La Salle Centro Universitario to Epitech, ACE Education to McTimoney College of Chiropractic, each exhibitor witnessed the potential of VR to enhance their marketing efforts and drive enrollment for new abroad courses. The consensus was clear:


VR isn't just a trend; it's a game-changer in the realm of education marketing.






UAX trying Deseo VR´s VR experience Universidad Fernando Pessoa Canarias
UAX trying Deseo VR´s VR experience

As we reflect on our experience at AULA Madrid 2024, one thing is certain: the future of education is immersive, and Deseo VR is leading the charge.


Join us as we continue to empower education centers with cutting-edge VR technology,

transforming how they connect with families and shape the next generation of learners.





More VR Marketing Ideas for you Every Month, just click here!



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